A strong marketing strategy can do wonders in increasing the sales of a gadget. Now, Pentax has introduced the Test Drive A Pentax program for its K series DSLR camera line. Until December 2006, any customer who will test drive the Pentax K series camera at a participitaing retailer’s firm will be given a chance to win the Grand Prize i.e. 2007 Toyota FJ Cruiser. The detailed info and the product video is available at the www.pentaxslr.com/testdrive. Try your luck folks!
Via: PopPhoto
